A website was essential for selling my coaching as a legitimate branded business entity

Notyouraveragelife.coach is the website I built for my life coaching business.

Having a website was all about selling myself as an informed and marketable service.

I didn’t feel like I actually had something to sell until I had an identifiable life coaching brand that could be found on Google.

Plus, I was studying web design and marketing as part of my MTA Portfolio, so building a website for my coaching side hustle was a perfect opportunity to exercise and illustrate my creative skills and strategic thinking.

Building notyouraveragelife.coach in the way I did was also a stylistic choice in establishing why I was not your average life coach.